Control Your Field.Grow Your Business.
FieldFlow Cloud helps distribution and merchandising teams execute better in the field, capture real-time data, and drive performance that matters.
Real-time Visibility
Track every visit and activity in real time.
Smarter Decisions
Powerful reports and KPIs to grow your business.
Secure & Reliable
Company-isolated access and controlled platform administration.

Complete Field Operations Platform
Everything Your Team Needs, From Setup to Management Insight
FieldFlow Cloud connects company structure, field teams, products, pricing, daily execution, GPS activity, evidence and reporting in one controlled platform.
Company & User Management
Manage administrators, managers, supervisors and merchandisers with controlled role-based access.
Groups, Sub Groups & Branches
Organize customers through Main Group → Sub Group → Branch and control field access at every level.
Departments & Assignments
Separate Food, Non-Food, Frozen or custom departments and assign the right teams to the right locations.
Products, Units & Barcodes
Maintain products, multiple selling units, barcodes, categories, brands and company pricing in one catalog.
Product Modules & Pricing
Control product availability and special pricing by Main Group, Sub Group or individual branch.
Duty Management
Record the complete working day from Start Duty through multiple branch visits until End Duty.
Visits & GPS Tracking
Capture visit locations, duty routes, travel activity, branch coverage, stops and field execution time.
LPO & Order Management
Create branch orders using approved products, units and the correct applicable pricing with professional PDF output.
Expiry Management
Record expiry dates and quantities with visit-linked evidence so management can identify expiry risks earlier.
Market Surveys
Capture competitor products, prices, promotions, availability, shelf share, facings and market observations.
Field Photo Evidence
Keep LPO, expiry and market-survey photos linked to the correct company, branch, department, visit and activity.
Reports, KPIs & Exports
Turn field activity into management dashboards, performance KPIs, printable reports, PDF output and Excel exports.
Simple Onboarding
From Registration to Field Execution
Choose a Plan
Review the available packages, included users and FieldFlow Cloud capabilities.
Submit Company Request
Enter your business details, requested plan and any additional users.
Platform Review & Payment
FieldFlow Cloud reviews the request and sends payment instructions when approved for processing.
Company Activation
After approval and activation, the first company administrator receives access to the company workspace.
How FieldFlow Works
One Working Day. One Connected Story.
Instead of showing customers a complicated workflow, FieldFlow explains the day in four simple stages: begin the day, work at the branch, continue the route and finish with management insight.
Start Your Duty
08:00 AM • Dubai
Live Route
Duty Tracking
Distance
12.4 km
Travel
28 min
Begin the Day
Start Duty and Travel With Full Field Visibility
The merchandiser starts the working day, and FieldFlow records the start time and GPS location. As the user travels, the route remains connected to the same duty so management can understand movement, stops and branch coverage.
Start Visit
Carrefour • Food
Visit Activities
Work at the Branch
Everything Happens Inside One Structured Visit
At the branch, the merchandiser starts the visit and works only with the tools enabled for that location. LPO, expiry reporting, market survey and photo evidence remain connected to the same branch, department, user and visit.
End Visit
Visit completed
Travel
Next assigned branch
Start Visit
Repeat the process
One Duty → Multiple Branch Visits → One Complete Working-Day Record
Continue the Route
End the Visit, Move to the Next Branch, Repeat
When one branch is complete, the merchandiser ends the visit and continues to the next assigned location while the same duty stays active. This creates one continuous record of the entire working day.
Duty Completed
8 Visits • 08:32:15
Field Performance
8 Visits
5 LPO
100%
Finish and Analyze
End Duty and Turn Field Activity Into Management Insight
After the final branch, the merchandiser ends duty. Management can then review the complete field day through duty history, GPS route information, branch visits, LPO activity, expiry records, market surveys, evidence, reports and KPIs.
Inside Every Visit
Four Core Tools. One Connected Visit.
LPO
Create branch orders with approved products, units and applicable pricing.
Expiry
Record expiry dates, quantities and supporting evidence.
Market Survey
Capture competitor pricing, promotions, availability and shelf information.
Photo Evidence
Keep evidence connected to the correct visit, activity and location.
The Business Value
See the Field Clearly. Manage It Better.
FieldFlow replaces disconnected messages, spreadsheets and photos with one structured operational record that management can review and act on.
Simple, Transparent Pricing
Choose the Plan That Fits Your Business
FF-10
FieldFlow 10 Users
Annual subscription for 10 users: 3 management users and 7 merchandisers.
One-Time Company Registration
AED 35,000
Paid once at company activation
Annual Subscription
AED 15,000
Per year
First-Year Total
AED 50,000
Registration + Year 1 Subscription
Year 2 renewal: AED 15,000 / year
Included Users
10
Extra User / Year
AED 1,500
3 management / 7 merchandiser included
FF-20
FieldFlow 20 Users
Annual subscription for 20 users: 3 management users and 17 merchandisers.
One-Time Company Registration
AED 35,000
Paid once at company activation
Annual Subscription
AED 25,000
Per year
First-Year Total
AED 60,000
Registration + Year 1 Subscription
Year 2 renewal: AED 25,000 / year
Included Users
20
Extra User / Year
AED 1,500
3 management / 17 merchandiser included
FF-35
FieldFlow 35 Users
Annual subscription for 35 users: 3 management users and 32 merchandisers.
One-Time Company Registration
AED 35,000
Paid once at company activation
Annual Subscription
AED 38,500
Per year
First-Year Total
AED 73,500
Registration + Year 1 Subscription
Year 2 renewal: AED 38,500 / year
Included Users
35
Extra User / Year
AED 1,500
3 management / 32 merchandiser included
Platform Security
Your Company Data Stays Your Company Data
FieldFlow Cloud is designed around company isolation, role-based access, controlled platform administration and private operational records.
Company Isolation
Every customer company operates within its own controlled data boundary.
Role-Based Access
Admins, managers and field users receive only the permissions they require.
Private Evidence
Photos, reports and operational records stay linked to the correct company.
Platform Governance
Plans, approvals and company entitlements remain centrally controlled.
